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Inspiring Women Barbie: Ida B. Wells

Updated: Jan 14, 2023

In January 2022, Mattel launched its Barbie Doll of Ida B. Wells, journalist and activist for women's suffrage. Born into slavery in 1862, Wells co-owned a newspaper in Memphis, Tennessee where she bravely spoke up for the inequality which affected African-Americans. She co-founded the National Association for the Advancement of Colored People (NAACP) and the National Association of Colored Women’s Clubs. Her Barbie bears her likeness and is dressed in a traditional blue dress with lace.

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